Everything you control, you control through decisions—and at work, decisions are the actual product. The next four chapters are about what a decision is, what your body knows, who you think with, and how to own one, and how AI is changing our decisions without us being aware.
As a Designer, I'm motivated by a restless curiosity about how our actions as individuals might better align with our values, especially those values that too-often "go without saying".
Your brain hallucinates constantly—and that's the job. The real question about AI was never whether it guesses wrong. It's who's the executive, and who's the sensor.
Today’s digital consent patterns might make sense if data could be used as a currency, benefiting the owner and creator. But that isn't how the internet actually operates. Perhaps a new, alternative metaphor might make more sense: data as an "impression”.
